Thursday, 29 November 2007

CNN/YouTube debate highlights for your video units

UPDATE: The video units feature has been retired -- however, you may wish to review the other revenue opportunities available for video content owners.

Did you catch the CNN/YouTube Republican debate on Wednesday night? And are you interested in having the debate available on your site for visitors to see? We've set up a channel for your video units to play the night's highlights as well as those from the July Democratic debate. To get the clips for your video units, choose "CNN YouTube Debates" as a content provider on the Edit AdSense Player page. You can also use our new option to choose the specific videos that will appear by typing in the name of the video you want (e.g., "GOP Debate Song") into the Hints box under "Automatic targeting."

The debates are just one example of the compelling content that we plan to bring to your sites with video units. In the coming months, we'll continue to enhance the depth and variety of the content that is available, while making it easier for you to discover and choose what best fits your site.



As always, to learn more about video units, you can check out our regularly updated FAQs or view our instructional videos on YouTube.

If you aren't using video units yet, now is a great time to give them a try. Sign in to your AdSense account and visit the AdSense Setup page to get started with video units.

AdSense for search offered for Thai

We'd like to welcome Thai as the newest language to join the AdSense for search family. If you manage a site primarily in Thai, you can now offer Google search results directly on your pages and monetize the results pages. Don't have an account yet? Feel free to submit an application today.

Here are some fun facts about Thailand to celebrate this launch:
  • The full given name of Bangkok, Thailand's capital city, is "Krung Thep Mahanakhon Amon Rattanakosin Mahinthara Yuthaya Mahadilok Phop Noppharat Ratchathani Burirom Udomratchaniwet Mahasathan Amon Piman Awatan Sathit Sakkathattiya Witsanukam Prasit". The city's full name is listed as the world's longest place name in the Guinness Book of World Records.

  • The Thai greeting is known as the "wai", which involves bringing the palms together and raising them to a level between the chest and forehead. The higher the hands are held, the more respect is being shown by the greeter.

  • The island of Ko Samui is known for producing the most types of coconut palm in the world. In addition, it was mentioned in the 2000 comedy Meet the Parents.

Monday, 26 November 2007

Play it safe, family-safe

Many of our publishers regularly ask what is exactly considered adult or mature content by AdSense policies. It's a lot easier to understand when we speak about family-safe content. As you may already know, only ads classified as family-safe will be displayed on AdSense publisher websites.

Our policy regarding adult or mature content may include any material that is not appropriate for all audiences. While this obviously includes full nudity or sexual activity, it may also include textually explicit sexual content, image or video content containing lewd or provocative poses, strategically covered nudity, see-through or sheer clothing, and close-ups of anatomy that would be inappropriate if shown nude. Additionally, topics such as sexual health and sex tips may be held to a higher standard of professionalism than content that isn't bordering on mature.

While it's not a sure test, we sometimes suggest that publishers ask themselves the following questions to determine if content is family-safe: Would I be comfortable viewing this content with my parents or children in the same room? Would I feel comfortable viewing this content if my boss walked up behind me while I had this content on my screen? If the answer to either of these questions is no, then it is likely that some advertisers would not be comfortable showing their ads on such content and we might consider it mature.

Friday, 23 November 2007

A taxing day of holiday shopping

It's Black Friday, so a number of our U.S. publishers are probably burning off last night's turkey right now by running around the mall looking for deals.

If you find time to log in to your AdSense account between holiday shopping trips, please be sure to check that your address and tax information are up-to-date and accurate. This way, we can properly prepare any tax form you're eligible to receive.

You can resubmit or update your tax information by following these steps:
  1. Log in to your AdSense account
  2. Click the My Account tab
  3. Click the Tax information link
  4. Follow the instructions on the Tax information page to update your current form, or to submit a new form.
In the meantime, if you'd like to avoid the crowds at the mall, why not try shopping on Google Checkout?